1. Riding the Wave: The Growing Preference for Public Transit System among Customers
2. Gauging Returns and Volatility of Crude Oil Using GARCH Approach
3. Brand Identity and Brand Image Congruence to Improve Branding Practices: A Multi-Case Study on Startups
4. A Study on The Relationship Between Digital Competencies, Mindfulness, Social Media Usage and Work Performance in the Automobile Industry of Pakistan
5. An Analysis of Social Networking Sites in Developing Electronic Word of Mouth and Brand Loyalty
6. The Role of Islamic Banks to Increase Financial Inclusion in Southeast Asia, the Middle East, and North Africa
7. Does Motivation Impact Employees’ Job Performance in Public Sector Organizations? A Myth or A Reality